Peak's Decision Intelligence Maturity report

Peak’s Decision Intelligence Maturity Index, developed in partnership with the Center for Economics and Business Research (Cebr), recognizes that the path to commercial AI maturity is more nuanced than current AI maturity models suggest.

How should we measure adoption of commercial AI?

Artificial intelligence is already becoming a powerhouse, and changing the way we work. But how close are we to mass adoption of AI? Across two surveys we asked 6000 employees from across India, the US and UK. Below is a selected analysis of what they told us.

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Introducing Peak’s Decision Intelligence Maturity Index

Peak’s Decision Intelligence Maturity Index, developed in partnership with the Center for Economics and Business Research (Cebr), recognizes that the path to commercial AI maturity is more nuanced than current AI maturity models suggest. 

The DI Maturity Index aims to capture this nuance by providing a maturity index score of 0 to 100. The Index is underpinned by a framework of pillars, each of which gauge a business’s readiness for commercial AI and Decision Intelligence:

  • Decision Making,
  • Data & Technology,
  • People & Process,
  • Strategy and
  • Value & Measurement,  

The Decision Intelligence Maturity Index draws on a large international survey of 3,000 senior decision makers, and 3000 junior staff from businesses with at least 100 employees across the US, UK and India. 

The report contains the full methodology and criteria, but below you can read some key findings from the report.

81% say AI will play a major or moderate role in their businesses achieving its objectives in the next five years.

81% say AI will play a major or moderate role in their businesses achieving its objectives in the next five years.

72% say junior staff are supportive of AI.

72% say junior staff are supportive of AI.

84% have a formal data storage system.

84% have a formal data storage system.

95% have or intend to implement a data strategy.

95% have or intend to implement a data strategy.

Despite some positive signs that AI adoption is accelerating, there are still some hurdles and challenges to overcome:

Only 35% of data strategies include provisions for AI

Only 35% of data strategies include provisions for AI

Just 37% of junior staff are aware of AI projects in their business

Just 37% of junior staff are aware of AI projects in their business

Only 42%  of businesses have data scientists

Only 42% of businesses have data scientists

23%  of junior staff think AI will have a negative impact on employment

23% of junior staff think AI will have a negative impact on employment

India ahead across most measures

Indian companies scored an average of 64 in our index, followed by the US on 52, with the UK trailing on 44.

Optimization is the stage the largest proportion of companies sit within

This shows the mean percentage of businesses at each stage of maturity by region.

Decision Making

Learning how to leverage AI in commercial decision-making is essential to the successful adoption of the technology long-term

Maturity on this pillar ranges from a mean of 64 for Indian businesses to 45 for the UK, while US firms fall in the middle of the two with an average maturity score of 51.

Data and Technology

The Data and Technology pillar captures the types of data created by an organization and how it is structured, as well as the applications used to collect and store data, visualize insights or make commercial decisions.

Maturity across all businesses surveyed was high for Data and Technology, with a mean average of 62.

People and Processes

As with any transformative technology, the successful adoption of AI is reliant on the support of end users throughout the organization.

Mean average maturity on this pillar was 49 for the businesses surveyed. 96% of businesses surveyed had attempted at least one digital transformation project over the last five years, with an average of 8.5 attempted globally during that time.

Strategy

The Strategy pillar seeks to benchmark a number of complementary strategic pieces that must align to ensure successful AI adoption.

We noted the highest average maturity score across all three countries on the Strategy pillar. Mean scores on the pillar range from 60 in the UK to 80 in India, with an overall average of 69.

Value and Measurement

Currently, only a quarter of commercially-built AI models are ever deployed.

The majority of businesses currently using AI (63%) still measure the value of AI against non-financial metrics. The most frequently used measure of value is simply the number of AI projects undertaken – 41% use this measure all the time despite the fact that it provides no real assessment of whether a project was ultimately successful.

DI maturity is varied across industries

Irrespective of region, size or age, businesses within the IT, computing and technology industry have the highest DI maturity of all those surveyed, with a score of 62. Manufacturing ranked third highest in commercial AI maturity, with a score of 53. Education scored lowest with a score of 37.

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Find out how 3000 decision makers like you are approaching the adoption of AI.